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Tuesday, May 13, 2014

Shine out with Oriflame’s HairX TruColour Range

Shine out with Oriflame’s HairX TruColour Range
-          Oriflame enters Hair Color Market in India, Launches six radiant shades under HairX TruColour range
-          Introduces Hair Expert Pallavi Sehgal as  Hair Expert, Oriflame India

Mumbai, 8th May 2014: Oriflame India, unveiled their first range of easy-to-use, crème based hair coloursamidst much fanfare at the heart of commercial hub in Mumbai. The eventful evening also saw the introduction of Oriflame India’s Hair Expert, Ms. Pallavi Sehgal.
The day was Oriflame’s ode to hair care and styling. Apart from relaxingpampering sessions to intriguing hair make-overs, the audience also introduced themselves to the worldof hair colours with live demonstrations, tips and tricks to attain lustrousand gorgeous tresses.
For radiance that lingers, nourishment that rejuvenates and colour that makes a lasting impression, Oriflame displayed the OriflameHairX TruColour range of tantalizing, mesmerizing hair colours. Six lively hair colours seamlessly match the Indian skin tone and make one swoon over glossy, lively radiance! Available in stunning shades of Black, Dark Brown, Blue Black, Deep Mahogany Copper, Intense Brown, Mahogany, the colours unravel the goodness of rich, smooth cream formula that penetrates and conditions hair for intense colour and ultra-chic shades that fall with radiance.
At the occasion, Oriflame India’s Marketing Director, Ms. Sharmili Rajput,elaborated on the brand’s entry into the new segment of products, ‘In our ceaseless endeavour to meet the diversified needs of our consumers, we have forayed into the hair color segment. Oriflame’s HairX TruColour is a product that has been customised in accordance with Indian tastes and preferences. Thanks to the riveting shades in the Indian portfolio, we look at steadily gaining a considerable share in the hair color segment. With this launch, we would also like to welcome Pallavi Sehgal as our Hair Expert.
Speaking on the occasion, Ms. PallaviSehgalOriflame India’s Hair Expert said, “It gives me immense pleasure to be associated with a dynamic beauty brand like Oriflame. I have always been really passionate about hair care and look forward to spread knowledge about the same. With Oriflame, I have received a platform to share my expertise in hair care and styling. The new HairX TruColour range is a marvel product.  Powered by Advanced Smart Technology and Linseed oil, the range offers complete grey coverage along with vibrant shine that stays for longer and a confidence that takes you miles ahead.”
Pallavi showcased the radiant results of Oriflame’s hair colour to the audience. She also enriched the attendees on the latest trends in hair care and styling, while Ms. Sharmili Rajput delved into the existing hair colour market in India.
The event was witnessed amusical turn witha performance by renowned singer and composer, Gaurav Dargaonkar. The audience, raptured by his lively tunes, swayed on to his magical compositions and revelled in the glow of the iridescent evening.
Price: Oriflame HairX TruColour range: Rs799/-
Oriflame HairX TruColour is available in 6 lively shades of Black, Dark Brown, Blue Black, Deep Mahogany Copper, Intense Brown and Mahogany.The pack comprises a colorant cream gel, developer, Post treatment gel.
Availability: Contact your nearest Oriflame consultant or SMS Oriflame to 59994
About Oriflame
Founded in 1967, Oriflame is a beauty company selling direct in more than 60 countries. Its wide portfolio of Swedish, nature-inspired, innovative beauty products is marketed through approximately 3 million independent Oriflame Consultants, generating annual sales of around €1.5 billion. Respect for people and nature underlies Oriflame’s operating principles and is reflected in its social and environmental policies. Oriflame supports numerous charities worldwide and is a Co-founder of the World Childhood Foundation. Oriflame Cosmetics is listed on the Nasdaq OMX Nordic Exchange.
For more information, log on to or SMS Oriflame to 59994.

Wednesday, January 1, 2014

talk your lips out with JORDANA Lip Out Loud lipgloss - 108 TTYL review and swatches

i am in the class now ....TTYL
i am shopping....TTYL
ooomygawd i just saw HIM....TTYL

we use ttyl so many times a day for any or every reason. this is one hell of an overused phrase for me . these phrases get me through the day. a few letters instead of speaking out the whole thing. a probable easy escape . so my top most used internet slang  phrases are- these days i find myself lolling (is that even a word) at everything.
2.wth...... used both ways.positive and negative.
3.stfu... again both ways.
4.yolo...every time i do something silly ( just silly, not dangerous. i don't do dangerous,period)
5.stb....she's the b**ch ( a variation of s.o.b we use in college )

the people at JORDANA,USA decided to channel our love for these phrases and create amazing lip glosses. cute to the boot and in many delicious variants.. yum yum. a shiny lip lover's dream .
JORDANA lip out loud super shiny gloss... ttyl
PRICE:- $ 1.99 for 2.43 g look at that price o_O . i must be dreaming or something OR INR 249 ON FLIPKART
Lip Out Loud Super Shiny Gloss

• Fun & Flirty Colors
• Patent Leather-Like Shine
• New Slanted Soft Applicator
• Made in USA

Available in 15 Shades

Hydrogenated Polyisobutene, Lanolin Oil, Polyethylene, Hydrogenated Castor Oil, Benzophenone-3, Disteardimonium Hectorite, Calcium Aluminum Borosilicate, Simmondsia Chinensis (Jojoba) Seed Oil, Fragrance (Parfum), Propylene Carbonate, Silica, Butyrospermum Parkii (Shea Butter), Retinyl Palmitate, Ascorbyl Palmitate, Tocopheryl Acetate, Tin Oxide, Titanium Dioxide (CI 77891). +/-May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Mica (CI 77019), Blue 1 Lake (CI 42090), Carmine (CI 75470), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410), Red 6 (CI 15850), Red 7 Lake (CI 15850), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985).

a standard cylindrical tube with a shiny slant cut cap. the packaging is sturdy and leak proof. looks cute too. 
now people take a moment to admire the beauty and functionality of that wand..... JORDANA people have nailed it. kudos !
its long and tapering at the end. it slightly bends and flattens at the side you apply on the lips. this ensures precise application and even dispersal of the shimmer... more on that later
bigger brands ! are you listening ? you need to upgrade all your old fashioned gloss applicators to this one . its da bomb :)

its a pretty rosy peachy shade with ample gold shimmer running through it . it warms up the lips nicely. it also plays good with my dead mauve natural lip tone and manages to disguise the natural ghostliness. the way i use is with a real dramatic eye or for a casual day time look . i like it in the centre of the lips with a dramatic vampy red or berry lip. the perfect pouty ombre in my opinion.
the under laying sheerness makes it perfect for layering,IMHO.

shimma shimma like a disco ball 

at the price point, i wasn't really expecting something to write home about. but as a gloss hating girl , i find myself doing a double take. its actually good, fantastic. its nicely thick and hydrating . emollient but not so much as goopy and will make talking weird type. neither is it plasticky and makes me you want to tear your lips ( lakme aquashines or whatever nonsense lakme put out a few years ago).it applies smoothly with even dispersion of shimmer and the colour. the staying time is decent lasts up to 5 hours with no eating and drinking and 2 hours with eating. since its a light shade we needn't worry much about transfer. also despite being light and shimmery it doesn't bunch up and move around. thumbs up for that.

except the bottom right all swatches are in flash 
  1. subtle peachy tint suitable for daytime office wear and nigh time drama makeup
  2. inexpensive
  3. easily available in India these days
  4. nice taste and smell
  5. good,even shimmer dispersal
  6. fantastic applicator, i m saving it even after the gloss's gone
  7. hydrating and non drying
  8. decent wear time
  9. good for layering over your fave lipsticks
  10. spill proof packaging
  11. not tested on animals 
  1. none for me , but i can see the smell and taste bothering sensitive people
RATING:- 5/5 ... A  rare score for me but this product deserves it :)

do you like glosses ? what are your favourite ones?
i am in love with internet slangs ... like em or loathe em ?

much love,

disclaimer:- the above product was sent to me as a gift . the opinions are my own. my loyalty lies to my readers. for any more questions of p.r related queries contact me on

Sunday, December 29, 2013


the weather has a nice bite to it now and guess whats the season's fave? hot chai , yummy soups, cuddly sweaters ... nah 
its NEON 
and bang on the trend is MaybellineNewYork with their newest launch in the Darling fave BABY LIPS RANGE .
The BABY LIPS<3COLOR range has now expanded to include the neon range. the range launched in the U.s drugstores a few months ago in summer and it has landed on the Indian shores bang on time.
the time we need lip balm the most
cost :- 150 i.n.r for 4.5 g

the packaging gets full marks . functional yet classy, lovely and adorable . nothing to be ashamed of in taking out and slathering it on the lips in the full view of the junta on the suburban trains . nothing neon about it


 baby lips is somewhat the benchmark i consider for any lip balm. if it ain't as good as my baby lips , it ain't staying. Maybelline nails it with this the range.

the shade isn't neon but a subtle shade of medium rose. totally wearable for day or night. it smells faintly of  sweet fruits smell. it might be bothersome for some but fades on application. it tastes sweet and i end up licking it off most times. nothing synthetic about it. the built in spf 16 seals the deal for daytime use.

the way i use it at night times is -
pick up coarse sugar granules with the tip of the balm and rub it across my lips to slough off the dead, peeling skin. keep it for 5 min. removes the sugar and let the lip balm stay overnight.amazing soft, supple kissable lips the next morning. you will end up kissing yourself mwah !




  1. subtle , medium tint suitable for all times
  2. amazing hydration
  3. sweet smell and taste
  4. easy on the pocket
  5. easy to handle and tote around
  6. perfect for healing super chapped lips and maintaining relatively normal ones( lucky people)
  7. ... now this is personal .... but i get compliments i wear this shade every time
  1. smell and taste might bother some.
  2. coverage may seem inadequate to some.
 5/5 ...this is a serious must have 

i love my baby lips and currently have 5 in my stash. what about you ;) ?


disclaimer:- product provided for review and consideration. i do not receive a single penny to write glowing reviews. these thoughts are purely my own . my loyalty lies to the very few readers i have :)

Sunday, December 15, 2013

a pretty hearts and bows christmas giveaway

hello everyone,
lisha from Hearts Bows and Makeup has a fantastic giveaway.........
NYX Giveaway Christmas Giveaway Get Free Products India
to all the beauties who love NYX please check out the giveaway and participate ........
i m joining the christmas cheer . are you

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